MARUTI

MSIL or Maruti Suzuki India Limited is also known as Maruti Udyog Limited, is a subsidiary of Suzuki Motor Corporation of Japan, is also India's largest passenger car company that accounts for over 50% of the domestic car market. Also, Maruti Udyog Limited was being incorporated in 1981 under the provisions of the Indian Companies Act 1956, and the government of India chose Suzuki Motor Corporation for the joint venture partner for the company. In 1982, a JV was signed among the Government of India and Suzuki Motor Corporation.

In 1983, it was India’s first affordable car named, Maruti 800, with a 796 cc hatchback and was launched as the company went into production within a record time of 13 months.

And more than half the number of cars were sold in India wears a Maruti Suzuki badge. It is also a subsidiary of Suzuki Motor Corporation Japan. It offers a full range of cars from entry-level Maruti 800 & Alto to stylish hatchback Ritz, A star, Wagon R, Swift, Estillo and sedans SX4, DZire, and Sports Utility vehicle Grand Vitara.

Since its inception, it has produced and sold over 7.5 million vehicles in India and exported more than 500,000 units to Europe and other countries.

Also, the required characteristics make their cars relevant to Indian customers and Indian conditions. Such as, Product quality, safety, and cost-consciousness are being embedded into their manufacturing process that they have inherited from their parent company. And since its inception, it is a straightforward yet powerful Japanese philosophy that is 'smaller, fewer, lighter, shorter and neater.'

It exports entry-level models across the world to over 100 countries, and the focus has been to identify all the new markets. Some vital markets include Latin America, Southeast Asia, and Africa.