BERGEPAINT

Berger Paints India Limited or BERGEPAINT

It was incorporated in 1923 and became the third largest paint manufacturer and the second largest manufacturer in decorative paints. Its headquarters are located in Kolkata, and it has a distribution network of about 75 stock points with 12,000 paint retailers. This particular Company has come a long way to be at one end of time and also a part of the worldwide BERGER group in 1983 and therefore acquiring its present name Berger Paints India Limited to be subsequently gone via further ups & downs as well as the ownership changes to gain its current status where the majority of stake is with the Dhingra brothers who are Delhi based.

Soon, the person who took over as its first managing director was named as Mr. Alexender Vernon Niblet, who was an Englishman, and later on, followed by Mr. Alfred Godwin in the year 1962. Then, in 1965, the share capital of the British Paints (Holdings) Limited was being acquired by the Celanese Corporation, of the USA and the controlling interest of British Paints (India) Ltd was acquired by the CELEURO NV, a Celanese subsidiary, and Holland.

In 1969, the Celanese Corporation also sold its Indian interests to Berger, and Jenson & Nicholson, the U.K. Soon after that the Company British Paints (India) Ltd. became a member of the worldwide BERGER group by carrying out its operations overseas and in numerous geographic locations. It also marked the beginning of Lewis Berger's legacy in India which would be taken forward to its enviable heights. And from 1973, the Company also entered into one of its active phases of business with the introduction of new generation products in the industrial, and marine and decorative sections under the capable leadership of its first Indian Managing Director Mr. Dongargaokar Madhukar.

In 1976, another turning point came in the history of the Company when the foreign holding in the Company was being diluted below the 40% by the sale of a specific portion of the shares to the U.B. Group which was controlled by Mr. Vittal Mallya. Soon, the reins of the Company were taken over by Mr. Biji K Kurien with the position of Chief Executive & Managing Director in 1980. Finally, in 1983, the British Paints (India) Limited also changed its name to Berger Paints India Limited.

The complete era of the 80s & 90s saw the lunch of many new products from the Company's stable, such as premium emulsions and high-quality acrylic distempers. Also, the COLOUR BANK tinting system was launched with the purpose to let the consumer select from a given range of over 5000 shades.